2019英雄聯(lián)盟職業(yè)聯(lián)賽 LPL春季決賽丨高品質(zhì)的沉浸式體驗(yàn)
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獲獎:
Event Marketing Awards 2020
“活動營銷大獎”最佳體育賽事—銀獎
活動名稱 :?2019英雄聯(lián)盟職業(yè)聯(lián)賽(LPL)春季決賽
供應(yīng)機(jī)構(gòu):Uniplan優(yōu)尼
活動時間:2019.4.22
活動品牌:TJ Sports
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自從2017年《英雄聯(lián)盟全球總決賽》現(xiàn)場的AR遠(yuǎn)古巨龍的驚艷視覺之后,英雄聯(lián)盟的活動是各種創(chuàng)意活動供應(yīng)商的目標(biāo),2019年的大型活動現(xiàn)場也不例外。
Since the amazing vision of AR ancient dragon at the 2017 hero League global finals, the activities of hero league are the targets of various creative activity suppliers, and the large-scale activities in 2019 are no exception.
近年來,電子競技的受歡迎程度呈指數(shù)級增長,并通過社交媒體和實(shí)時流媒體等技術(shù)手段影響了眾多人口和新一代。
In recent years, the popularity of E-sports has increased exponentially, and it has affected a large number of people and the new generation through social media, real-time streaming media and other technical means.
為了在觀眾和玩家之間引起共鳴,我們大膽地想象;使只能通過數(shù)字方式看到的游戲元素栩栩如生。不僅組織比賽,還創(chuàng)造了一種奇觀,無論是親自觀看直播還是通過各種流媒體平臺觀看,都能為粉絲帶來超現(xiàn)實(shí)的體驗(yàn)。
In order to resonate between the audience and the players, we boldly imagine; make the game elements that can only be seen through the digital way lifelike. It not only organizes competitions, but also creates a spectacle, which can bring surreal experience for fans whether watching live broadcast in person or through various streaming media platforms.
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圖文來源于品牌公開信息